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Published By: Location3     Published Date: Aug 31, 2018
When we released our first white paper in February 2015 discussing the ways multi-location businesses were using online media to drive in-store visits, most of the strategic opportunities being leveraged by marketers revolved around using things like promotional coupons, beacons and other tactics. While those methods certainly provided incremental lift in in-store traffic and revenue, there existed a number of gaps in connecting online data associated with promotional efforts, to data that indicated a customer actually converted offline at a business location. At press time for our original “online-to-offline” white paper, digital industry giants were still very much in the early stages of evaluating data points that signified offline customer conversions. Many of these “conversions” were somewhat implied (i.e. Clicks on “Get Directions” link), while others were a bit more reliable in signifying in-store visits and purchases made by consumers (i.e. downloadable coupon redeemed in-store
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marketing, local marketing, franchise, franchisor, digital marketing, online to offline, multi-location businesses, store visits, cross channel analytics
    
Location3
Published By: Dell EMC     Published Date: Oct 08, 2015
To compete in this new multi-channel environment, we’ve seen in this guide how retailers have to adopt new and innovative strategies to attract and retain customers. Big data technologies, specifically Hadoop, enable retailers to connect with customers through multiple channels at an entirely new level by harnessing the vast volumes of new data available today. Hadoop helps retailers store, transform, integrate and analyze a wide variety of online and offline customer data—POS transactions, e-commerce transactions, clickstream data, email, social media, sensor data and call center records—all in one central repository.
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Dell EMC
Published By: Adobe     Published Date: Aug 22, 2013
Online video plays a critical role in today's digital marketing strategies for engaging with consumers. With a majority of U.S. web users regularly watching video, the potential for online video is clear: It can effectively drive clicks and conversions, turning casual consumers into loyal customers. Conversion is one of the most powerful and easily measurable benefits of video. A well-placed video supporting complex products and services can create up to a 90% conversion uplift.
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online video, online video marketing, digital marketing strategies, video marketing
    
Adobe
Published By: ClickSoftware     Published Date: Nov 17, 2014
From calculator watches to smart glasses, this paper will guide you through the evolution of wearable technology and its impact on the service industry. This whitepaper will help you to understand how your business can benefit by getting ahead of the trend through implementing wearable technology within your organisation.
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shift scheduling, wearable technology, the evolution of wearable technology, byow, it management, mobile computing, mobile data systems, mobile workers, wireless hardware, wireless infrastructure, workforce management, time and attendance software, workforce management software, cloud computing
    
ClickSoftware
Published By: Adobe     Published Date: Oct 05, 2016
They’ve broken free from the customer relationship management (CRM) and clickstream-tracking systems you’ve used to keep tabs on them.
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crm, customer experience, client experience
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
They’ve broken free from the customer relationship management (CRM) and clickstream-tracking systems you’ve used to keep tabs on them.
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crm, customer experience, client experience
    
Adobe
Published By: Akamai     Published Date: Jul 06, 2010
Founded in the Queensland outback in 1920, Qantas Airways is the world's longest continuously operating airline. Today it is widely regarded as the world's leading long-distance airline and one of the strongest brands in Australia, responsible for an estimated $1.7 billion in revenue for the fiscal year 2009/2010. The airline is committed to continually improving the experience on its website, qantas.com, whether enabling travelers to book all parts of a holiday or to self-manage their travel experiences. Since the site was first launched in 1996, it has evolved into the airline's primary customer contact channel.
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qantas, case study, site performance, clicks, travel, e-commerce, ecommerce, uptime, reach
    
Akamai
    
ClickSoftware
Published By: ClickSoftware     Published Date: Jun 30, 2014
Driving Change of Property and Casualty – Transform Your Customer Experience INSURERS ARE UNDERSTANDABLY EAGER to differentiate customer experience by automating mobile workforce management—especially when they can also cut operational costs, reduce carbon footprint, and streamline catastrophe response in the process. But this profound transformation in the daily lives of field claims and other mobile workers must be managed carefully to maximize benefits while minimizing disruption for all stakeholders.
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clicksoftware, mobile, mobile workforce, property & casualty, workforce management, small business
    
ClickSoftware
Published By: ClickSoftware     Published Date: Jun 30, 2014
Automating mobile workforce management can allow insurers to increase efficiency and improve service levels. When business is tough, that’s a great advantage
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clicksoftware, mobile, mobile workforce, automation, casualty, small business
    
ClickSoftware
Published By: ClickSoftware     Published Date: Feb 07, 2013
This document will highlight how these individual components are impacting service organizations and track the progress of convergence of these three components on the IT infrastructures of service organizations.
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service, organizations, it infrastructure, service, mobility, field service, communication, collaboration, investments, progress
    
ClickSoftware
Published By: F5 Networks Inc     Published Date: Mar 30, 2018
It seems like every day there’s another article about IoT, big data analytics, and cloud architectures—and their unlimited potential for companies trying to gain a competitive edge in this digital world. If your business is in the midst of a digital transformation (and chances are, it is), you’re probably already enjoying some the benefits of the public cloud: economies of scale, preconfigured solutions that can be spun up with a few clicks, utility billing, and more. What you may not have heard, however, is how the shared security model of the public cloud affects your security responsibilities —and how it can be used to your advantage in these multicloud environments.
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roi, cloud, security, architectures, business, economies
    
F5 Networks Inc
Published By: Microsoft Carat APAC     Published Date: Dec 12, 2017
Web apps once thought impossible due to scale, complexity, or because they simply couldn’t be imagined, are now a reality with the cloud. In this guide, we’ve explored the Azure App Service and highlighted Azure’s support for platform as a service (PaaS). We’ve shown you how you can take an existing website backed by a SQL Server database and move it to the cloud. You’ve seen how you can easily add features such as identity management and caching to your web app. You’ve also learned that you can enable rich application monitoring with a few clicks.
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code, business, optimization, scale, support, cloud, paas
    
Microsoft Carat APAC
Published By: Empyr     Published Date: Jan 09, 2018
Get the impressions and clicks for free; you only pay when the sale happens. The Empyr CPR Network represents 175M+ consumers and 1,500+ websites and apps.
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Empyr
Published By: ClickSoftware     Published Date: Mar 20, 2014
Learn how leveraging the cloud to optimize field workforce management improves the experiences of your customers while also lowering operational costs.
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cloud, communication, customer services, process visibility, mobile workforce management, workforce management, workforce management software, employee monitoring software
    
ClickSoftware
Published By: ClickSoftware     Published Date: Mar 20, 2014
A white paper on how the customer experience can be improved through the elimination of front office and field workforce communication barriers.
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cloud, communication, customer services, process visibility, mobile workforce management, workforce management, workforce management software, employee monitoring software
    
ClickSoftware
Published By: Red Hat, Inc.     Published Date: Jul 10, 2012
Cloud computing has a lot of appeal, from auto-scaling to lower costs, and it's all just a few clicks away. Thus, the big question is not "why cloud?" but rather "how cloud?"
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cloud, cloud computing, autoscaling, lower costs, applications technology, applications platform, it productivity, application lifecycle, tomcat, java ee, virtualization, multiple platforms, platform-as-a-service, paas, developer productivity, maven, hudson, production support, production maintenance, cloud architecture
    
Red Hat, Inc.
Published By: ClickSoftware     Published Date: Sep 12, 2014
This report will take an in depth look at the 90 capital equipment manufacturers to better understand the key trends and challenges facing this industry vertical.
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delivering exceptional service, mission critical service, capital equipment manufacturers, customer service, resolution of service requests, software development, enterprise applications, platforms, data management
    
ClickSoftware
Published By: ClickSoftware     Published Date: Sep 12, 2014
This eBook will let you in on the secrets of the industry best practices for mobile appointment booking.
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mobile appointment bookings, booking solutions, mobile data systems, mobile workers, wireless application software, wireless communications, wireless infrastructure
    
ClickSoftware
Published By: ClickSoftware     Published Date: Sep 12, 2014
This e-book will explore the challenges in this large-scale roll-out and provide some insight on how to overcome them.
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guide to a smart meter roll-out, smart meter usage, implementing smart meter usage, benefits of the smart meter, clicksoftware, software development, wireless
    
ClickSoftware
Published By: ClickSoftware     Published Date: Sep 12, 2014
An e-Book providing 12 on-the-clock reasons why we think field service management is the perfect place for a mobile timesheet app.
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mobile timesheets, mobile workforce management, clicksoftware, business software, sales software, productivity, time and attendance software, workforce management software, employee monitoring software, employee performance management
    
ClickSoftware
Published By: ClickSoftware     Published Date: Aug 13, 2014
This business paper discusses the benefits of deploying an industry-specific, mobile workforce management solution along with a comparison to generic solutions
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mobile resource management, choosing the best path, mobile workforce management, mobile computing, mobile data systems, mobile workers, employee performance, productivity, project management, workforce management software, employee monitoring software, employee performance management, cloud computing
    
ClickSoftware
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