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customer app experience

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Published By: Oracle OMC     Published Date: Nov 30, 2017
There’s really no mystery about mobile testing. It’s the art and science of building, running, and analyzing optimization tests for mobile customer experiences. But for companies looking to mobilize their websites and apps, the mystery often lies in how to do mobile testing really well. This guide assembles the best advice from analysts, engineers, and thought leaders to help mobile-minded businesses master the non-desktop landscape. You’ll learn how to optimize customer mobile experiences from strategy to execution. Along the way, you’ll get answers to common questions about mobile testing, find out about optimization testing in general, learn key differences between customer experience optimization (CXO) on mobile and desktop, and see how you can use design expertise to create bold and effective mobile experiences. So start reading and boost your understanding of mobile testing and optimization.
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Oracle OMC
Published By: MuleSoft     Published Date: Jan 16, 2018
The future of financial services is under pressure from profound digital disruption. Across the globe, there are forces, both regulatory and customer-led, that open up the market to new entrants and disrupt what customers are buying — and how. The advent of Open Banking is one major influence, with Open APIs paving the way for third-party developers to build applications and services independently. This whitepaper outlines the challenges facing financial services firms and how a new approach to enterprise integration — API-led connectivity — can help banks and financial services firms not only survive, but thrive in an increasingly competitive future. Download this whitepaper to learn: What financial services firms should do about Open Banking, based on the experiences of the impact of PSD2 in Europe How an API strategy could define the future of financial services How a global bank successfully completed a digital transformation initiative
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MuleSoft
Published By: MuleSoft     Published Date: Jan 16, 2018
The world of retail is changing dramatically. Retailers used to have anonymous, transactional relationships with their customers; but now both retailers and customers want a deeper relationship. The retailers that win today are the ones that use technology to build those personal customer experiences and transform their digital retail experience. However, it isn’t always easy to implement new solutions with existing systems. Read this eBook to discover: Why existing approaches are not sufficient for the pace of digital transformation that retail demands How to drive technology change in your organization, creating a greater capability to innovate and transforming the digital retail experience for your customers How to adopt an API-led approach to integration that packages underlying connectivity and orchestration services as easily discoverable and reusable building blocks
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MuleSoft
Published By: Mcorp Consulting     Published Date: May 12, 2009
Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
    
Mcorp Consulting
Published By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
    
Mcorp Consulting
Published By: Oracle     Published Date: Feb 24, 2015
Data is the fuel of all marketing activities. Customers and prospective buyers are savvy, empowered, and carry high expectations for personalization across all interactions. Without the right data—at the right time—as well as the most effective strategies in place to manage our data sources, our communications and offers are dead on arrival. A one-size-fits-all approach to marketing is not a sound tactic—it’s a marketing fruitcake that no one wants to receive. It’s time to get down with data to delight your audience and provide them with the personal experiences they deserve. Read the marketing essentials guide now.
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data center design and management, data center
    
Oracle
Published By: LogMeIn     Published Date: Mar 19, 2015
Companies have long emphasized touchpoints - the many critical moments when customers interact with the organization and its offerings on their way to purchase and after. But the narrow focus on maximizing satisfaction at those moments can create a distorted picture, suggesting that customers are happier with the company than they actually are. It also diverts attention from the bigger - and more important - picture: the customer's end-to-end journey. Download this white paper to learn more about customer experience.
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customer experience, customer satisfaction, purchasing, customer journey
    
LogMeIn
Published By: Adobe     Published Date: Aug 30, 2017
Web content management now constitutes mission-critical software to help drive successful communications with customers. Application leaders focused on enabling effective digital experiences should use this document to help them in selecting the most appropriate vendor and solution.
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Adobe
Published By: EMC Converged Platforms     Published Date: Jan 12, 2016
In order for enterprises and IT organizations to truly innovate and offer differentiated value to customers, you need an IT infrastructure based on the latest advancements in computing, networking, and storage. Considering an investment in flash storage or converged infrastructure? Read this brochure to learn more about the Vblock® System 540, the industry’s first all-flash Converged Infrastructure System for high-performance mixed workloads and emerging 3rd platform applications—built on best of breed technology components including EMC XtremIO all-flash storage. All of this with the VCE™ Experience of unmatched management and one-call support.
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vce, it infrastructure, all flash storage, vblock system 540, 3rd platform applications, networking, it management, knowledge management
    
EMC Converged Platforms
Published By: Entrust Datacard     Published Date: Jun 09, 2017
How are you balancing strong security and the customer experience? The European Union’s General Data Protection Regulation (GDPR) requirement is an opportunity to properly balance privacy and the user experience. Those who embrace it will distinguish themselves as a trustworthy and respectful custodian of their users’ data. Personal data plays an increasingly important part in providing the kind of appealing experience that brings users back time and time again. But, there’s a balance to be struck. Strong security is the best tool available for navigating the dichotomy between an appealing user experience and the risk posed by data breach; it allows the collection and management of personal data in line with the user’s expectations, and without jeopardizing the trust that is so important between them and you.
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Entrust Datacard
Published By: Adobe     Published Date: Aug 04, 2015
This report introduces Forrester's vision of mobile marketing for marketing leaders and provides specific strategic recommendations for brands dealing with demanding mobile customers.
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brand tactics, branding, consumer mobility, customer experience management, digital marketing, emerging methods, marketing methods, mobile apps
    
Adobe
Published By: RCN Business     Published Date: Nov 11, 2014
In a changing business climate, you're only productive as the technology that supports you. In fact, having the right services can mean the difference between one more happy sale or one less customer. Don’t settle for "one less" - get the right solution for your business with RCN Business Services. RCN Business Services offers a full suite of communications products and services to businesses of all sizes, including Internet, voice, video and network solutions. We are a facilities-based provider that offers extensive fiber density with redundancy and superior performance. Spanning over 6,000 miles, the advanced fiber-rich network is completely diverse from other communications providers, enabling businesses to experience exceptional customer service, quicker installation and issue resolution. RCN Business operates on three fundamental tenets: Partnership, Choice and Technology. These fundamental tenets guide how RCN Business approaches the sales process, addresses its customers, and supports its products and services. Partnership: The process starts with a dedicated RCN Business account representative actively listening and learning the needs, goals and challenges of a business. The trained and experienced RCN Business staff then delivers a customized solution. Choice: RCN Business understands that one size does not fit all. The goal is to create a reliable, customized technology solution that contributes to a business’s success and growth. Technology: Technology and customer support are critical to any business. With RCN Business owning and having full control of its network, businesses get local U.S. based operations, faster response times and a continuous monitoring for superior uptime.
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lan, voip, business communication, wan, pbx, networking, wireless
    
RCN Business
Published By: Aternity     Published Date: Feb 24, 2016
In this brief, the focus will be on how companies are relying on more mobile applications to run their businesses. As these mobile applications become more important, it is critical for companies to ensure a quality mobile user experience in order to deliver quality service to ensure customer satisfaction and brand loyalty. A unified approach to mobile end user experience monitoring is the proven way enterprises can ensure this quality user experience.
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aternity, mobile strategy, mobile apm, unified monitoring, mobile applications, brand loyalty, it management, knowledge management
    
Aternity
Published By: Red Hat     Published Date: Jun 23, 2016
Cisco is a leading provider of networking solutions that transform how people connect, communicate, and collaborate. A US $47 billion global company, Cisco develops intelligent networks and technology architectures for customers in industries ranging from government and military to healthcare and transportation. To help keep pace with rapidly changing customer demand, Cisco built its internal Lightweight Application Environment on OpenShift Enterprise by Red Hat. With this solution, Cisco IT delivers application middleware quickly and easily to internal developers through a self-service portal. Cisco has decreased time to market for new applications, streamlined the infrastructure using containers, increased operational efficiencies, and improved the developer experience.
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cisco, best practices, networking, software development, productivity, business analytics, database development, web development
    
Red Hat
Published By: CA Technologies     Published Date: Aug 21, 2017
If you’ve seen recent car ads, you know they’re as likely to promote applications and connections as they are styling and horsepower. But manufacturers aren’t the only ones pushing apps these days. Banks, airlines, restaurants—you name it—all are using them to attract and engage customers. This is the application economy; where every company is in the software business and user experience is the new survival of the fittest.
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CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience
    
CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
DevOps helps drive continuous collaboration with the end-customer, gaining further visibility into online and mobile application usage and its effect on the brick-and-mortar experience. The data your company can derive from this collaboration should be used to continuously validate assumptions made earlier in the development process. Today’s empowered consumers have high expectations for the companies they do business with. They expect real-time communication, instant information, and the ability to connect in multiple ways. And they want it to be simple. A DevOps approach can help to accomplish this.
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CA Technologies
Published By: CA Technologies     Published Date: Jul 13, 2015
Issuers need to balance eCommerce payment transaction security and a smooth customer checkout experience. The crux of the matter is how to provide a seamless checkout experience for legitimate customers so they won’t abandon their transaction or use a different form of payment while at the same time stopping illegitimate attempts to transact. The use of behavior-based authentication to determine which transactions should be impacted by requiring the customer to go through additional means of authentication is critical for reducing customer friction while creating better assurance that the transaction is legitimate. Rules are an important component when providing this risk- and behavior-based authentication. When models are added, and used to guide the application of risk-based rules, the impact upon illegitimate authentication attempts can be greatly increased while the impact on legitimate customers is decreased, providing a better experience for the cardholder and loss reduction for
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ecommerce, 3dsecure, risk analytics, behavioral
    
CA Technologies
Published By: Oracle Commerce Cloud     Published Date: Feb 05, 2016
Many potential customers and partners of Oracle Sales Cloud would like to understand from third parties if the claims Oracle makes about the product are accurate. Conducting extensive research, including interviewing customers, systems integrators, and others with firsthand experience of the application, has allowed Constellation to provide an objective view through three customer case studies. This report offers insights into four of Constellation’s primary business research themes, the Next-Generation Customer Experience, Technology Optimization and Innovation, Digital Marketing Transformation and the Future of Work.
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Oracle Commerce Cloud
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
By investing in your customer experience teams, next-generation approach, and customers, you empower the modern customer across all touch points and create remarkable experiences. Oracle has the most complete set of customer experience cloud applications to help you meet change, achieve growth, and drive customer loyalty.
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service, commerce, cpq, cloud, sales, social, marketing
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
Mobile is undoubtedly changing both our personal and professional lives. Customer service organizations should decide on a strategy to bridge the gap between mobile behavior and customer service. This requires a strategic review of value drivers, combined with a tactical search for relevant use cases. Don’t fall in the “we need an app for everything” trap — some users need big screens, some users don’t. Some need a rich experience, others just need basic functions. Your strategy must take all of these dynamics into consideration.
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data search, mobile devices, customer service, organization optimization, employee expectations, opportunities, global oracle data centers, data center traffic
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Oracle Marketing Cloud     Published Date: Oct 06, 2017
Given the fact that there are more mobile devices on the planet than there are human beings, engaging with customers via mobile should be a priority. Another interesting fact is that 90% of a consumer’s time while on a mobile device is spent in a brand’s app. Then consider this from Forrester: “Today’s customers demand a seamless, integrated brand experience delivered to them with ultimate simplicity and relevancy in real time.” Are you ready to deliver on these demands? To learn how to create relevant, high-quality customer experiences on any mobile device, download this guide.
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Oracle Marketing Cloud
Published By: SAP     Published Date: Nov 22, 2017
Consumer industries are facing once in a lifetime changes in the way they engage and interact with their customers and consumers. Whether consumer products, retail, or wholesale, there are two broadly unifying trends. First, consumers have both heightened influence and increased expectations. Second, several largely untapped digital technologies have the potential to enable new capabilities to better satisfy customer needs. For the key consumer industries of agribusiness, consumer products, life sciences, retail, and wholesale, the Internet of Things (IoT) will enable many new opportunities. These industries have a shared goal and challenge: to be able to create and offer engaging end consumer and/or customer experiences at scale. Part of the way that companies will achieve this goal and respond to this challenge is by developing digital transformation (DX) strategies. Such strategies enable new and potentially disruptive capabilities with a broad range of technologies.
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consumer, industries, interactions, customers, products, retails, wholesale, influence
    
SAP
Published By: Schneider Electric     Published Date: Jan 26, 2018
Part 2 in our Partnering with Certainty Webinar Series, "Customer Demands at the Edge." In our last webinar, we discussed how trends & technologies like IoT and its many applications have helped drive an Always On, Always Connected mentality that has completely evolved customer experience standards. These demands are driving a need for resiliency in local edge environments, meaning compute & storage capacity is now coming back on premise for many applications – especially in industries like Healthcare, Retail, Finance, and Education. In other words, this highly distributed access layer is now becoming a compute layer – one that is mission-critical to delivering a flawless (or at least acceptable) customer experience. These environments are often make-shift wiring closets (janitor’s closets, back rooms, etc.) with no dedicated IT staff per each location. More than ever before, Healthcare, Retail, Finance, and Education customers are turning to solution providers to be that “dedicated IT staff” to find and fix problems before they start, so that the customer (or patient, or student) experience they’re working to provide remains a good one. APC by Schneider Electric has: Connected Products making it easy to remotely monitor your customers’ environments Including our NEW Smart-UPS with APC SmartConnect – the industry’s first cloud-connected UPS! A Managed Service Program to help you develop & monetize power as a managed service Fill out your information and click "Register" to watch part 2 of our Partnering with Certainty Webinar Series, “Customer Demands at the Edge: Fix My Problem Before it Starts.” This webinar originally aired on October 19th, 2017.
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Schneider Electric
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