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Published By: Mindfire     Published Date: May 07, 2010
In this report, results from well over 650 real-life cross-media marketing campaigns across 27 vertical markets are analyzed and compared to industry benchmarks for response rates of static direct mail campaigns, to provide a solid base of actual performance data and information.
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mindfire, response rates, personalized cross-media, marketing campaign, personalization, personalized urls, purls, performance data, conversion, marketing roi, direct mail campaign, multi channel marketing, integrated marketing campaign, lead generation, campaign management, tracking and measurement, reports and analytics, marketing dashboard
    
Mindfire
Published By: Riverbed     Published Date: Jan 25, 2018
To stay ahead in today's hybrid network, you need a lens into the end user's experience as well as an understanding of the dependencies between your applications and network. With this approach, you are alerted to issues before the business is impacted and problems are resolved faster. This eBook details what you need to know to select a best of breed network performance management solution and outlines the critical capabilities required for deep application visibility across virtualized, hybrid and cloud networks no matter where a user is located. Read this book and: Discover best practices - for proactive network monitoring and fast troubleshooting Learn how to stay ahead of application performance issues with increased visibility Increase productivity and a higher ROI - with automatic discovery, end-to-end monitoring, reporting, analytics and faster MTTR Ensure your approach is a proactive mode Study the
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Riverbed
Published By: Logi Analytics     Published Date: Jan 12, 2016
This white paper takes a no-nonsense approach to discovering which side of the "buy versus build" dichotomy you belong on, based on your business' requirements.
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embedding analytics, analytics, business analytics
    
Logi Analytics
Published By: IBM     Published Date: May 17, 2016
Wikibon conducted in-depth interviews with organizations that had achieved Big Data success and high rates of returns. These interviews determined an important generality: that Big Data winners focused on operationalizing and automating their Big Data projects. They used Inline Analytics to drive algorithms that directly connected to and facilitated automatic change in the operational systems-of-record. These algorithms were usually developed and supported by data tables derived using Deep Data Analytics from Big Data Hadoop systems and/or data warehouses. Instead of focusing on enlightening the few with pretty historical graphs, successful players focused on changing the operational systems for everybody and managed the feedback and improvement process from the company as a whole.
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ibm, big data, inline analytics, business analytics, roi, business intelligence
    
IBM
Published By: IBM     Published Date: Jul 08, 2016
This paper from Osterman Research, explores the origins of the "information problem" many organizations are now facing and presents a detailed discussion of how to calculate your current information costs as well as how to calculate the ROI of an information governance program.
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ibm, osterman, roi, big data, data, analytics, information governance, knowledge management, data management, data center
    
IBM
Published By: Splunk     Published Date: Sep 17, 2012
Splunk has become a critical real-time monitoring and analytics tool for Bronto. Read more about Bronto Software's hard and soft ROI's by using Splunk versus extending their Hadoop deployment.
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roi, enterprise management associates, real time monitoring, analytics, hadoop, email delivery system, enterprise business solutions, security, data management
    
Splunk
Published By: LeadMD     Published Date: Mar 04, 2013
This guide outlines the five most important marketing metrics every B2B marketer should focus on, to achieve maximum ROI from Marketing Automation software, in addition to optimizing their lead management process
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marketing metrics, roi, marketing automation, consulting, crm, demand generation, lead management, b2b marketing, reporting, forecasting, marketing roi, marketing analytics, revenue cycle analytics, revenue performance management, lead funnel, business intelligence
    
LeadMD
Published By: IBM Watson Health     Published Date: Nov 21, 2017
The shift to value-based care means that healthcare organizations should expand their concept of return on investment (ROI) to include the ability of solutions to increase efficiency and contain healthcare costs. Data analytics and automation capabilities have become important tools for providers aiming to maximize value-based payments. Learn from this whitepaper about the best ways for healthcare organizations to measure health IT ROI in the value-based environment, including specific examples of how certain providers are approaching this challenge.
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value-based care, healthcare costs, health outcomes, health it, health information technology, hospital performance, operational performance, hospital performance improvement, operational performance, operational benchmarks, comparative analysis, post-acute network alignment, provider alignment, hospital spending, hospital financial benchmarks, hospital operational benchmarks
    
IBM Watson Health
Published By: Turn     Published Date: Mar 27, 2014
Download this report to learn about how the rise of the cross-channel brand.
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turn, marketing, global marketing, global audience, global digital audience, cross-channel brand, social networking, consumer engagement, roi, analytics, ecpm, audience targeting
    
Turn
Published By: Turn     Published Date: Mar 27, 2014
Download this report to learn about the Digital Elite, the world's most valuable audience.
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turn, marketing, global marketing, global digital audience, cross-channel brand, social networking, consumer engagement, roi, analytics, ecpm, audience targeting, social advertising, display advertising, real-time bidding, rtb, big data, mobile advertising
    
Turn
Published By: Turn     Published Date: Mar 27, 2014
Download this report to learn more about where and when to find the Digital Elite.
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turn, marketing, global marketing, global audience, global digital audience, cross-channel brand, social networking, consumer engagement, roi, analytics, ecpm, audience targeting, display advertising, mobile advertising, digital elite consumers
    
Turn
Published By: Riverbed     Published Date: Feb 15, 2018
To stay ahead in today's hybrid network, you need a lens into the end user's experience as well as an understanding of the dependencies between your applications and network. With this approach, you are alerted to issues before the business is impacted and problems are resolved faster. This eBook details what you need to know to select a best of breed network performance management solution and outlines the critical capabilities required for deep application visibility across virtualized, hybrid and cloud networks no matter where a user is located. Read this book and: Discover best practices - for proactive network monitoring and fast troubleshooting Learn how to stay ahead of application performance issues with increased visibility Increase productivity and a higher ROI - with automatic discovery, end-to-end monitoring, reporting, analytics and faster MTTR Ensure your approach is a proactive mode Study the evaluation checklist - select the best solution for your needs
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Riverbed
Published By: Prophix     Published Date: Apr 24, 2013
Discover how leading organizations leverage performance management software to obtain commitment from senior management, forge effective partnerships with auditors, and monitor progress throughout the year.
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roi, closing, efficiency, analytics, accounting, finance, budgeting, data, best practices, business analytics, business intelligence, business process management, project management
    
Prophix
Published By: Prophix     Published Date: Apr 24, 2013
Spreadsheets are error-prone and unable to support the critical nature of important financial processes. Read this free guide to learn how leading companies have broken the spreadsheet habit, adopting packaged applications specifically-designed for budgeting and forecasting.
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spreadsheets, business intelligence, analytics, budget, roi, efficiency, forecasting, analytics, data, best practices, business analytics, business process automation, business process management, change management
    
Prophix
Published By: Ensighten     Published Date: Jul 17, 2012
Learn how Tag Management Systems optimize deployment, performance and ROI of digital marketing, while accelerating page load. Add, remove and modify all third-party services like web analytics and conversion pixels via a single interface.
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tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization, web page performance, page load time, ad pixels, conversion pixels, digital marketing applications, conversion tracking, website tagging, tag management systems, tms
    
Ensighten
Published By: Ensighten     Published Date: Jul 25, 2012
This video will teach you how tag management systems increase ROI from 3rd party tags, improve analytics and customer satisfaction.
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web analytics, ensighten, marketing, tag management, tag marketing, internet marketing, insighten, universal tag, e-commerce, tag management roi, flash tagging, mobile tagging, universal tag, tag management systems, 3rd party tags, tms
    
Ensighten
Published By: IBM     Published Date: Jul 10, 2009
With the economy in constant fluctuation, this white paper is especially timely. “Enhancing your infrastructure in an uncertain economy to support your SOA business initiatives” defines the challenges facing IT executives, and outlines actions they can take now to cut costs, increase productivity and get more out of existing IT investments.
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soa, ibm, cost cutting, service oriented architecture, roi, return on investment, plug and play, real time data, analytics, infrastructure, optimize, oim, offering information management, websphere® application server, websphere portal server, websphere mq server, db2 server, virtualize, automate, enterprise applications
    
IBM
Published By: IBM Software     Published Date: Feb 03, 2012
Read this white paper from IBM to learn about applying predictive analytics to claims management, including the typical ROI achieved, how embedded analytics improves decision making, and technology components of a predictive analytics solution.
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ibm, security, predictive analytics, security policy, risk management, internet security, security solutions, access control, application security, authentication, security management, security policies
    
IBM Software
Published By: SAS     Published Date: Oct 18, 2017
With the support of SAS, the Internet of Things Institute developed the 2017 Internet of Things ROI Research Study to gather real-world insights, lessons learned and future guidance from current users of IoT technology and advanced analytics. This selective sample of IoT users offers valuable insights to both IoT innovators and organizations still waiting to see how the technology evolves before investing. Multiple business layers and functions have input into IoT decision making. Discover which layer was most critical to success for those organizations that have achieved the highest percentage of their targeted ROI. Learn about the main drivers of success for IoT users achieving higher returns. Lastly, the results highlight six primary factors that can undermine an IoT initiative and how they can be prevented.
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SAS
Published By: Netezza IBM US     Published Date: Mar 27, 2012
Forrester's interviews with Epsilon, a multichannel marketing services provider, and subsequent financial analysis based on assumptions that Forrester used illustrate the potential ROI from the use of IBM Netezza appliances and concluded that IBM Netezza Data Warehouse Appliances provide competitive differentiation through faster analytics while reducing capital and operational costs.
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ibm, technology, netezza, data warehouse, analytics, roi, enterprise, business analytics, analytical applications, data quality
    
Netezza IBM US
Published By: IBM     Published Date: Aug 07, 2012
As a claims management professional, you have to deal daily with formidable - and sometimes competing - challenges: provide superior customer experience; achieve operational excellence and cost containment; and effectively manage risk. Predictive analytics can help you improve each of these three outcomes, but more importantly, it helps strike the right balance among these three objectives for each new claim received. Read this white paper from IBM to learn about applying predictive analytics to claims management, including the typical ROI achieved, how embedded analytics improves decision making, and technology components of a predictive analytics solution.
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improving, claims, management, outcomes, predictive, analytics, claims, management, professional, formidable, competing, superior, customer, experience, operational, excellence, cost, containment, risk, predictive
    
IBM
Published By: IBM     Published Date: Aug 10, 2012
Meeting healthcare's most fundamental mission - The role of software in helping you measure, monitor and improve patient satisfaction
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patient satisfaction, healthcare, ibm, business analytics, roi, research, data, predictive analytics
    
IBM
Published By: IBM     Published Date: Jan 18, 2013
This report offers recommendations for achieving greater return on investment (ROI) from customer analytics processes.
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analytics, social media, best practices, crm, marketing
    
IBM
Published By: Adverity     Published Date: Jun 15, 2018
A Beginner's Guide to Marketing Data Analytics Marketing Data is big & highly fragmented Big data is messy. It’s scattered across platforms, it’s diverse, and in its raw form, it’s practically unusable. We know, it’s a painful truth. The fact of the matter is that having a lot of data doesn’t necessarily mean that you have the answers to your most pressing questions. Looking for the most relevant bits in your pile of big data is like looking for a needle in a haystack. But don't you worry - we are here to help. This handy e-book will give you a short overview what quality matters, why data is so important and what you need to pay attention to. Best thing is: getting this ebook is super easy. Just fill out the form to the right and voilá - your download is ready. Enjoy this read!
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics, marketing reports, roi reporting, reporting generator, automated reporting tool, marketing dashboard, marketing data, marketing intelligence, report software, marketing reporting, marketing metrics, performance marketing, marketing performance
    
Adverity
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